Digital Display Advertising – Making sense of it
Thursday, May 16th, 2013 | Members Categories: Knowledge & Perspectives and Media, Data & Digital.
AAI/IAPI Pitch Guide – Finding the right agency
Thursday, May 2nd, 2013 | Members Categories: Agency Management.
How shoppers’ behaviour is changing and the role that price, promotion and advertising strategies play
Saturday, February 16th, 2013 | Members Categories: Knowledge & Perspectives.
Couch to Innovation in 5Ks
Wednesday, January 16th, 2013 | Members Categories: Knowledge & Perspectives and Research & Trends.
Tell Me a Story: The Importance of Storytelling in Branding
Friday, November 16th, 2012 | Members Categories: Knowledge & Perspectives and Marketing Multiplied.
The enhanced role of Digital in the Irish Media Mix
Tuesday, October 16th, 2012 | Members Categories: Media, Data & Digital.
How to reach an increasingly elusive consumer
Sunday, September 16th, 2012 | Members Categories: Knowledge & Perspectives and Research & Trends.
Why the CEO is wrong to cut your marketing budget
Saturday, May 12th, 2012 | Members Categories: Knowledge & Perspectives and Effectiveness & Return on Marketing Investment.
The Devil is in the Detail
Friday, March 2nd, 2012 | Members Categories: Knowledge & Perspectives and Research & Trends.
Insights into Key Media Market Issues and the Implications for Marketing
Wednesday, February 22nd, 2012 | Members Categories: Knowledge & Perspectives and Media, Data & Digital.
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